Films

Portuguese theatrical release · 2026
Client: Risi Film

Overview
Communication campaign for the Portuguese theatrical release of La Grazia, positioning Paolo Sorrentino's latest film as one of the year's major auteur cinema releases.

Role

Communication Strategy · Marketing Campaign · Press Relations · Partnerships · Social Media · Copywriting · Newsletters · Creative Direction · Ads Campaign Coordination · Premiere & Special Events

Campaign

Built around Paolo Sorrentino's established recognition in Portugal, the campaign positioned La Grazia as one of the year's major auteur releases by connecting its themes with contemporary public debate, strategic partnerships and delivering a coordinated multi-channel communication strategy.

Highlights

• Opening film and national premiere at Festa do Cinema Italiano with the presence of Marcelo Rebelo de Sousa, former Portuguese President.

• Communication partnership with Festa do Cinema Italiano.

• Multi-channel paid campaign across Meta, YouTube and Google Display, managed by an outsourced marketing agency.

• Venue branding and promotional materials.

• Radio spot and digital video advertising campaign.

Portuguese theatrical release · 2026
Client: Risi Film

Overview
Communication campaign for the Portuguese theatrical release of the Academy Award® and BAFTA-winning Best Documentary, positioning the film as a timely political documentary for Portuguese audiences.

Role

Communication Strategy · Marketing Campaign · Press Relations · Partnerships · Social Media · Copywriting · Newsletters · Creative Direction · Premiere & Special Events

Campaign

Built around the film's international recognition and contemporary political relevance, the campaign combined national media exposure, strategic partnerships and a targeted digital advertising strategy to reach audiences beyond the documentary circuit.

Highlights

• Portuguese theatrical release of the Academy Award® and BAFTA-winning Best Documentary.

• Exclusive interview by Alexandra Prado Coelho with director David Borenstein published in Jornal Público.

• National television campaign in partnership with TVCine channels, including promotional spots and ticket giveaways.

• Special screening with the Dean of Universidade Lusófona.

• Featured on the national evening news.

• Targeted Meta advertising campaign.

Portuguese theatrical release · 2026
Client: Risi Film

Overview
Communication campaign for the Portuguese theatrical release of Tre Ciotole, presenting Isabel Coixet's film as a deeply human story about love, loss and resilience through the lens of one of Europe's most acclaimed filmmakers.

Role

Communication Strategy · Marketing Campaign · Press Relations · Partnerships · Social Media · Copywriting · Newsletters · Creative Direction · Ads Campaign Coordination · Premiere & Special Events

Campaign

Built around Isabel Coixet's established reputation and the film's acclaimed cast, the campaign positioned Tre Ciotole as an emotionally resonant cinematic experience, encouraging audiences to see the film not simply as a story about grief, but as a reflection on finding beauty, hope and meaning in moments of uncertainty.

Highlights

• National premiere at Festa do Cinema Italiano: Closing Film

• Q&A with director Isabel Coixet.

• Communication partnership with Festa do Cinema Italiano.

• Partnership with Penguin Random House, including bespoke promotional bookmarks distributed with Michela Murgia's book and social media campaign.

• National radio advertising campaign and digital video advertising campaign.

• Meta advertising campaign with external execution.

• Venue branding and promotional materials.

Portuguese theatrical release · 2026
Client: Risi Film

Overview
Communication campaign for the Portuguese theatrical release of FolleMente, strategically launched ahead of Valentine's Day through audience engagement, partnerships and themed activations.

Role

Communication Strategy · Marketing Campaign · Press Relations · Partnerships · Social Media · Copywriting · Newsletters · Creative Direction · Ads Campaign Coordination · Premiere & Special Events

Campaign

Positioned around Valentine's Day, the campaign combined special events, media partnerships and targeted digital advertising to build audience engagement around the film's themes of love and modern relationships.

Highlights

• Special screening event with Festa do Cinema Italiano, featuring comedian Diogo Faro as host of an interactive audience quiz.

• Special screening and live discussion with Diogo Faro and a relationship psychologist, based on anonymous audience questions.

• Valentine's romantic dinner giveaway campaign in partnership with an Italian restaurant.

• Targeted Meta and TikTok advertising campaign, managed by an outsourced marketing agency.

• Media partnership with M80, including on-air promotion, programme sponsorship and digital advertising.

• Sponsored editorial partnership with Magazine HD.

• Digital advertising partnership with Cinema em Portugal.

• Printed Valentine's vouchers created as an interactive audience activation.

• Venue branding and promotional materials. 

Portuguese theatrical re-release · 2025
Client: Risi Film

Overview
Communication campaign for the Portuguese theatrical re-release of Amélie, reintroducing an iconic classic to new audiences while celebrating its enduring legacy.

Role

Communication Strategy · Marketing Campaign · Press Relations · Partnerships · Social Media · Copywriting · Newsletters · Creative Direction · Ads Campaign Coordination · Premiere & Special Events

Campaign

Designed to balance nostalgia with cultural relevance, the campaign combined strategic partnerships, media outreach, special events and targeted audience activations.

Portuguese theatrical release · 2025
Client: Risi Film

Overview
Communication campaign for the Portuguese theatrical release of Partir un Jour, launched as the opening film of Festa do Cinema Francês.

Role

Communication Strategy · Marketing Campaign · Press Relations · Partnerships · Social Media · Copywriting · Newsletters · Creative Direction · Ads Campaign Coordination · Premiere & Special Events

Campaign

Leveraging its Cannes Closing Film recognition, the campaign positioned the film as a high-profile French release, combining festival prestige with the audience appeal of a contemporary romantic comedy.

Highlights

• Opening film and national premiere at Festa do Cinema Francês.

• Targeted digital advertising across Meta and Google Ads Display.

• Radio advertising campaign with M80 Radio.

• Portuguese national radio and TV campaign with a dedicated 20s video and audio spot.

Portuguese theatrical release · 2025
Client: Risi Film

Overview
Communication campaign for the Portuguese theatrical release of Lindo, positioning the documentary as both a cinematic experience and a catalyst for environmental awareness.

Role

Communication Strategy · Marketing Campaign · Press Relations · Partnerships · Social Media · Copywriting · Newsletters · Creative Direction · Ads Campaign Coordination · Premiere & Special Events

Campaign

Designed to engage audiences beyond documentary enthusiasts, the campaign combined environmental partnerships, educational events and a national press strategy to position the film as part of a broader conversation on nature conservation.

Highlights

• Multiple special screenings featuring scientists, marine conservation specialists and public figures.

• Special screening with biologist and politician João Ferreira.

• Special screening at the National Museum of Ethnology with the Ambassador of São Tomé and Príncipe.

• National press campaign across print, radio and television, including interviews with director Margarida Gramaxo.

• Targeted Meta advertising campaign.

• Partnership with Gelados Weeel and influencer collaborations.

• Dedicated audience awareness campaign promoting the protection of marine ecosystems and the Island of Príncipe.

Portuguese theatrical release · 2024
Client: Desforra Apache

Overview
Communication campaign for the Portuguese theatrical release of The Buriti Flower, built around international recognition to drive both curiosity and connection with the film's message. 

Role

Communication Strategy · Marketing Campaign · Social Media · Copywriting

Campaign

With Cannes' Un Certain Regard Ensemble Prize and two internationally established directors, the strategy used festival prestige as an entry point to help audiences find the film's message.

Highlights

• Creative direction of promotional materials for the social media campaign.

• Copywriting across digital platforms.

• Coordination with specialised digital marketing agency.

Portuguese theatrical release · 2023
Client: Desforra Apache

Overview
Communication campaign for the Portuguese theatrical release of Índia, introducing Telmo Churro, known for his work with Miguel Gomes, and positioning his debut as cinephile indie cinema. 

Role

Communication Strategy · Marketing Campaign · Social Media · Copywriting · Creative Direction

Campaign

Built around Telmo Churro's background working alongside Miguel Gomes, the campaign positioned Índia as auteur cinema, using nostalgia for the city of Lisbon before tourism and themes of grief and belonging to reach a cinephile audience, both young and adult.

Highlights

• Creative direction of promotional materials.

• Meta digital marketing campaign.

• Graphic materials and campaign assets.

• Copywriting across digital platforms.

Portuguese theatrical release · 2022
Client: Desforra Apache

Overview
Communication campaign for the Portuguese release of Tout le Monde aime Jeanne, positioning Céline Devaux's Cannes-selected feature debut as a French comedy shot partly in Lisbon.

Role

Communication Strategy · Marketing Campaign · Social Media · Copywriting · Creative Direction · Website Development

Campaign

Leveraging Cannes selection and a recognised cast, the campaign positioned the film for the French comedy audience through its opening slot at Festa do Cinema Francês, while its Lisbon setting and gentrification theme reached local audiences. 

Highlights

• Opening film and national premiere at Festa do Cinema Francês.

• Meta advertising campaign.

• Creative direction of promotional materials.

• Graphic assets for the campaign.

• Dedicated film website, centralising press information, screening times and reviews.